We

Praise for WEWe, at Campbell Soup Company, have worked hard to achieve world-class levels of employee engagement, which in turn has driven success in all areas of the company. Karsan and Kruse offer compelling research and detailed advice that will enable leaders at all levels in an organization to step up the emotional commitment they need from their team members to materially improve performance.--Douglas Conant, CEO, Campbell Soup CompanyIf you think smoking kills, then you should know that having a bad job is just as lethal (literally) to both the employee and the company. What Rudy and Kevin understand is that both the employee and their leadership have dual roles in fixing this toxic situation--and they outline in detail the three drivers needed to create an engaged workplace, based on their experience and research from over 10 million people.--Verne Harnish, CEO, Gazelles, Inc., and author of Mastering the Rockefeller HabitsKarsan and Kruse show the power of having engaged employees for business success and provide practical guidance for how to achieve it.--Peter Cappelli, PhD, The Wharton School, and author of The India WayIn my years as a business journalist, I've interviewed, spent time with, and learned from hundreds of executives. Rudy Karsan's insights into career growth, employee engagement, and leadership have stood out. This book is a must-read.--Ali Velshi, CNN Anchor and Chief Business Correspondent