Worldwide Casebook in Marketing Management
Worldwide Casebook in Marketing Management comprises a large collection of case studies in marketing and business management. It covers a huge array of decision-making areas and many different industries ranging from computers, petrol retailing and electronic gaming to drinks, fashion, airlines and mobile communication. The worldwide cases are all related to many well-known brands and corporations like British Airways, Red Bull, Nintendo, Google, Microsoft, Cacharel, etc.
CHF 329.00
Preise inkl. MwSt. und Versandkosten (Portofrei ab CHF 40.00)
V104:
Folgt in ca. 10 Arbeitstagen
Produktdetails
- ISBN: 978-981-46896-0-1
- EAN: 9789814689601
- Produktnummer: 28210316
- Verlag: Wspc
- Sprache: Englisch
- Erscheinungsjahr: 2016
- Seitenangabe: 926 S.
- Masse: H23.5 cm x B15.7 cm x D5.3 cm 1'466 g
- Abbildungen: HC gerader Rücken kaschiert
- Gewicht: 1466
40 weitere Werke von Luiz Moutinho:
Bewertungen
Anmelden