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Joan Magretta

What is Strategy?

An Illustrated Guide to Michael Porter

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Quick, practical management advice from Harvard Business Review to help you do your job better. Drawing from HBR's popular Management Tip of the Day newsletter, this concise, handy guide is packed with easy-to-read tips on a broad range of topics, organized into three major skills every manager must master: managing yourself, managing your team, managing your business. Farvard Business Review puts the best management practices and insights, from top thinkers in the field, right at your fingertips. Pick it up any time you have a few minutes to spare, and you'll have a fresh, powerful idea you can immediately put into action. With this handy bo… Mehr

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Produktdetails


Weitere Autoren: Holmewood, Emile (Illustr.) / Zimmermann, Heinrich (Beitr.)
  • ISBN: 978-1-63369-823-9
  • EAN: 9781633698239
  • Produktnummer: 33476219
  • Verlag: Ingram Publishers Services
  • Sprache: Englisch
  • Erscheinungsjahr: 2020
  • Seitenangabe: 60 S.

Über den Autor


Joan Magretta has worked with Michael Porter for over two decades. She is a Senior Associate at the Institute for Strategy and Competitiveness at Harvard Business School, a McKinsey Award winner, and author of the bestselling books Understanding Michael Porter and What Management Is, which was a top pick by The Economist when it was first published. Previously, she was a Bain partner and a strategy editor at Harvard Business Review. Emile Holmewood is an award-winning illustrator and animator based in Tokyo. His background in graphic design informs his illustration work, where he enjoys the challenge of transforming complex ideas into humorous images. You can find Emile Holmewood at: bloodbros.co/. Heinrich Zimmermann is a partner at a strategy consultancy based in Frankfurt and Tel Aviv. He was a founding partner of the Institute for New Communication, an interdisciplinary think tank and design lab based in Germany. He originated the concept for this book and assembled the team to turn his vision into reality.

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