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Chris Anderson

Uzun Kuyruk; Gelecegin Isi Cokun Azini Satmak

Gelecegin Isi Cokun Azini Satmak

Buch

Kültürün ve Ticaretin Yeni IktisadiInternet ve onun tüketicilere sundugu neredeyse sinirsiz tercih olanaklari dünyamizi dönüstürüyor. Gelecegin pazarlarini bundan yarar saglamasini bilenler fethedecek. Uzun Kuyruk böyle bir bolluk ekonomisini ele alan bir kitaptir ve tamamen yeni bir is modeli sunmaktadir. Sinirsiz tercih olanaklari tüketicilerin istek ve egilimleri hakkinda bircok yeni olguyu aciga cikardikca, bu yeni is modelinin muazzam gücü giderek daha belirginlesmektedir. Amazon.com kitap sektörünü, iTunes ve Rhapsody müzik sektörünü köklü bir dönüsüme ugrattilar. Bu dönüsüm simdi bütün sektörleri etkisi altina aliyor.Ünlü Wired dergisi… Mehr

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Produktdetails

  • ISBN: 978-9944-186-53-7
  • EAN: 9789944186537
  • Produktnummer: 15607786
  • Verlag: Optimist Yayim Dagitim
  • Sprache: Türkisch
  • Erscheinungsjahr: 2008
  • Seitenangabe: 248 S.

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