Tourism Supply Chain Management
The highly competitive environment of the tourism industry has forced tourism firms to look for ways to enhance their competitive advantage. This volume applies supply chain management theories and practices to the context of tourism, offering insights into how business performance can be improved.
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Produktdetails
- ISBN: 978-0-415-58156-1
- EAN: 9780415581561
- Produktnummer: 10720767
- Verlag: Taylor and Francis
- Sprache: Englisch
- Erscheinungsjahr: 2011
- Seitenangabe: 206 S.
- Masse: H23.4 cm x B15.6 cm 336 g
- Abbildungen: Farb., s/w. Abb.
- Gewicht: 336
Über den Autor
Haiyan Song is Chair Professor of Tourism in the School of Hotel and Tourism Management, The Hong Kong Polytechnic University.
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