Paul Barrow
The Successful Business Plan
Secrets and Strategies
Buch
The ultimate purpose of developing a business plan is to have a successful business. In the long run, it is fruitless to write a business plan that can raise the funds you seek if your enterprise is so poorly conceived it is bound to fail. So a successful business plan should address the long-term needs of your business and devise strategies that enhance both the overall performance of your company and your personal satisfaction.Table of contents:Section I Starting the ProcessThe Successful BusinessGetting Your Plan StartedMaking Your Plan CompellingSection II Business Plan Components The Executive SummaryCompany DescriptionIndustry Analysis…
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Beschreibung
The ultimate purpose of developing a business plan is to have a successful business. In the long run, it is fruitless to write a business plan that can raise the funds you seek if your enterprise is so poorly conceived it is bound to fail. So a successful business plan should address the long-term needs of your business and devise strategies that enhance both the overall performance of your company and your personal satisfaction.Table of contents:Section I Starting the ProcessThe Successful BusinessGetting Your Plan StartedMaking Your Plan CompellingSection II Business Plan Components The Executive SummaryCompany DescriptionIndustry Analysis & TrendsTarget MarketsCompetitionStrategic Position & Risk AssessmentMarketing Plan & Sales StrategyOperationsTechnology PlanManagement & OrganisationCommunity Involvement & Social ResponsibilityDevelopment, Milestones & Exit PlanThe FinancialsThe Plan's AppendixSection III Putting the Plan to WorkPreparing, Presenting & Sending Out Your PlanLooking for MoneyUsing Your Plan for Classes & CompetitionsInternal Planning for Existing Businesses & CorporationsTime Saving TipsSection IV Special ConsiderationsConsiderations for Internet, e-businessesConsiderations for RetailersConsiderations for ManufacturersConsiderations for Service BusinessesSection V ReferenceOutline of a Business PlanBusiness Terms GlossaryFunding SourcesResearch Sources Entrepreneur's Sources
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Produktdetails
- ISBN: 978-1-84112-807-8
- EAN: 9781841128078
- Produktnummer: 17662086
- Verlag: John Wiley and Sons Ltd
- Sprache: Englisch
- Erscheinungsjahr: 2008
- Seitenangabe: 480 S.
- Masse: H27.6 cm x B21.9 cm x D3.0 cm 1'183 g
- Auflage: 4th Edition
- Gewicht: 1183
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