The Oxford Handbook of Luxury Business
This innovative volume brings together contributions from leading experts in the study of luxury to present the full range of perspectives on luxury business, from a variety of social science approaches. Topics include conceptual foundations and the evolution of the luxury industry; the production of luxury goods; luxury branding and marketing; distributing luxury; globalization and markets; and issues of morality, inequality, and environmentalsustainability.
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Produktdetails
Weitere Autoren: Pouillard, Véronique (Hrsg.) / Roberts, Joanne (Hrsg.)
- ISBN: 978-0-19-093222-0
- EAN: 9780190932220
- Produktnummer: 37371234
- Verlag: Oxford Academic
- Sprache: Englisch
- Erscheinungsjahr: 2022
- Seitenangabe: 672 S.
- Masse: H25.8 cm x B18.6 cm x D4.0 cm 1'230 g
- Gewicht: 1230
Über den Autor
Pierre-Yves Donzé is Professor of Business History at Osaka University, Japan, and a visiting professor at the University of Fribourg, Switzerland.Véronique Pouillard is Professor of International History at the Institute for Archeology, Conservation, and History at the University of Oslo, Norway.Joanne Roberts is Professor in Arts and Cultural Management and Director of the Winchester Luxury Research Group at the Winchester School of Art, University of Southampton, UK.
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