Student's Expectation of Business Schools in Kolkata
Using Kano Model
In India, management education is witnessing an exponential growth in terms of the number of institutes imparting management education which are known as Business Schools. Choosing among thousands of Business Schools is difficult which is why students go in depth and do their research work. The book focuses on the perception of undergraduates towards the selection of Business Schools in Kolkata. Students need to consider a multitude of factors like Placement Cell, Fees, Infrastructure, etc. It is extremely important to understand the customer needs for designing the products and services. The book also contributes to the knowledge of how the…
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Produktdetails
Weitere Autoren: Dutta, Sumanta
- ISBN: 978-613-9-87760-7
- EAN: 9786139877607
- Produktnummer: 37373803
- Verlag: LAP Lambert Academic Publishing
- Sprache: Englisch
- Erscheinungsjahr: 2018
- Seitenangabe: 96 S.
- Masse: H22.0 cm x B15.0 cm x D0.6 cm 161 g
- Abbildungen: Paperback
- Gewicht: 161
Über den Autor
Prachi Kakrania: Post Graduation in M.Com. Studied Marketing at St. Xavier's College, (Autonomous), Kolkata, India. Digital Marketing Executive at Onex Solutions Pvt Ltd. Kolkata.
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