Service Operations Management
A Strategic Perspective
This engaging and accessible textbook explores the challenges and complexities of managing operations in a service industry setting. Comprehensive in scope, this textbook considers key concepts from strategy and operations management from a global services perspective and integrates traditional theory with cutting-edge contemporary examples. Taking a student-centred approach, it gives the reader a solid understanding of the key issues faced by contemporary service organisations, from managing and reviewing risk to managing supplier relationships. Rich pedagogy, integrated online resources and relevant international case studies develop strate…
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Produktdetails
Weitere Autoren: Winroth, Mats / Angelis, Jannis
- ISBN: 978-1-137-60923-6
- EAN: 9781137609236
- Produktnummer: 37686934
- Verlag: Bloomsbury UK
- Sprache: Englisch
- Erscheinungsjahr: 2019
- Seitenangabe: 318 S.
- Plattform: PDF
- Abbildungen: 4 bw illus
Über den Autor
John McManus is a strategist, researcher, author, advisor, speaker and teacher.
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