Mark W. Johnston
Sales Force Management
Leadership, Innovation, Technology: International Student Edition
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Produktdetails
Weitere Autoren: Marshall, Greg W.
- ISBN: 978-0-367-68253-8
- EAN: 9780367682538
- Produktnummer: 35774833
- Verlag: Taylor and Francis
- Sprache: Englisch
- Erscheinungsjahr: 2021
- Seitenangabe: 498 S.
- Masse: H28.0 cm x B21.0 cm 1'494 g
- Auflage: 13. A.
- Abbildungen: farb. Abb.
- Gewicht: 1494
Über den Autor
Mark W. Johnston is the Alan and Sandra Gerry Professor of Marketing and Ethics at Rollins College in Florida, USA, and is a consultant for firms in the personal health care, chemical, transportation, service, and telecommunications industries.Greg W. Marshall is the Charles Harwood Professor of Marketing and Strategy at Rollins College in Florida, USA, and is a Professor of Marketing and Sales at the Aston Business School in Birmingham, UK.
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