Public House and Beverage Management
Key principles and issues
Provides students with a practical guide to the management aspects of the licensed trade industry. This work introduces students to: key players; variations in service offer; types of management arrangement; customers and segments; labour markets and employees; key elements in the business units; and, retailing skills.
CHF 60.50
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Produktdetails
Weitere Autoren: Ritchie, Caroline / Roberts, Andrew
- ISBN: 978-0-7506-4678-9
- EAN: 9780750646789
- Produktnummer: 22487953
- Verlag: Taylor and Francis
- Sprache: Englisch
- Erscheinungsjahr: 2000
- Seitenangabe: 236 S.
- Masse: H24.6 cm x B18.9 cm
- Abbildungen: Farb., s/w. Abb.
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