Process-based Strategic Planning
Developing a company's future strategy is an important and complex task and is the core issue in this book. After a short introduction to strategic planning a heuristic process for determining future strategies is presented. This process is divided into seven steps and for each of these steps detailed recommendations for problem-solving are provided and illustrated through many concrete examples.
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Produktdetails
Weitere Autoren: Gaggl, Richard / Clark, A. (Übers.)
- ISBN: 978-3-662-09454-9
- EAN: 9783662094549
- Produktnummer: 37281673
- Verlag: Springer Berlin Heidelberg
- Sprache: Englisch
- Erscheinungsjahr: 2013
- Seitenangabe: 316 S.
- Plattform: PDF
- Auflage: 2001
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