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Dan Kennedy

No B.S. Grassroots Marketing: Ultimate No Holds Barred Take No Prisoners Guide to Growing Sales and Profits of Local Small Businesses

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Be a Small Business with BIG IMPACTCalled the professor of harsh reality, Dan S. Kennedy, joined by local-level marketing specialist Jeff Slutsky, delivers a hard-to-swallow truth to local small business owners like you:You Are in a Fight for Your Life.As a local small business you're vulnerable to distant online discounters, big box retailers, and other competition, you've got to do more than merely get customers-you have to keep them FOR LIFE. And, you have to win them over where your competition can't-at the street level.Kennedy and Slutsky present local business owners, retailers, service providers, restaurateurs, and professional practic… Mehr

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Produktdetails


Weitere Autoren: Slutsky, Jeff
  • ISBN: 978-1-59918-439-5
  • EAN: 9781599184395
  • Produktnummer: 11738073
  • Verlag: Entrepreneur Press
  • Sprache: Englisch
  • Erscheinungsjahr: 2012
  • Seitenangabe: 240 S.
  • Masse: H22.7 cm x B15.3 cm x D1.3 cm 354 g
  • Gewicht: 354
  • Sonstiges: General (US: Trade)

Über den Autor


McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide

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