Media Firms
Structures, Operations, and Performance
'Media Firms' presents studies applying the company level approach to media and communication firms. It reviews economic factors and pressures on media and communications companies, and seeks to improve understanding of how these elements affect market and company structures, operations, and performance of firms.
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Produktdetails
- ISBN: 978-0-415-51629-7
- EAN: 9780415516297
- Produktnummer: 23356744
- Verlag: Taylor and Francis
- Sprache: Englisch
- Erscheinungsjahr: 2011
- Seitenangabe: 272 S.
- Masse: H22.9 cm x B15.2 cm 500 g
- Abbildungen: Farb., s/w. Abb.
- Gewicht: 500
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