Sanjiv Jaggia
ISE Business Analytics
Buch
Business Analytics: Communicating with Numbers was written from the ground up to prepare students to understand, manage, and visualize the data, apply the appropriate tools, and communicate the findings and their relevance. Unlike other texts that simply repackage statistics and traditional operations research topics, this text seamlessly threads the topics of data wrangling, descriptive analytics, predictive analytics, and prescriptive analytics into a cohesive whole. It provides a holistic analytics process, including dealing with real life data that are not necessarily 'clean' and/or 'small' and stresses the importance of effectively commu…
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Beschreibung
Business Analytics: Communicating with Numbers was written from the ground up to prepare students to understand, manage, and visualize the data, apply the appropriate tools, and communicate the findings and their relevance. Unlike other texts that simply repackage statistics and traditional operations research topics, this text seamlessly threads the topics of data wrangling, descriptive analytics, predictive analytics, and prescriptive analytics into a cohesive whole. It provides a holistic analytics process, including dealing with real life data that are not necessarily 'clean' and/or 'small' and stresses the importance of effectively communicating findings by including features such as a synopsis (a short writing sample) and a sample report (a longer writing sample) in every chapter. These features help students develop skills in articulating the business value of analytics by communicating insights gained from a non-technical standpoint.
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Produktdetails
Weitere Autoren: Kelly, Alison / Lertwachara, Kevin / Chen, Leida
- ISBN: 978-1-260-57601-6
- EAN: 9781260576016
- Produktnummer: 33193077
- Verlag: McGraw-Hill Education
- Sprache: Englisch
- Erscheinungsjahr: 2020
- Masse: H21.7 cm x B27.5 cm x D2.9 cm 1'236 g
- Gewicht: 1236
- Sonstiges: Tertiary Education (US: College)
Über den Autor
Sanjiv Jaggia is a professor of economics and finance at California Polytechnic State University in San Luis Obispo. Dr. Jaggia holds a Ph.D. from Indiana University and is a Chartered Financial Analyst (CFAï¿). He enjoys research in statistics and econometrics applied to a wide range of business disciplines. Dr. Jaggia has published several papers in leading academic journals and has co-authored two successful textbooks in business statistics. His ability to communicate in the classroom has been acknowledged by several teaching awards. Dr. Jaggia resides in San Luis Obispo with his wife and daughter. In his spare time, he enjoys cooking, hiking, and listening to a wide range of music.
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