How to Future
Leading and Sense-making in an Age of Hyperchange
How can you be prepared for what's next when emerging trends constantly threaten to turn your strategic plan on its head? The world of business is experiencing a state of hyperchange influenced by global movements, disruptive technologies, political uprisings and new consumer expectations. If your world is turned upside down, will you know how to pivot and thrive, or will you be roadkill in the 'adapt or die' business race? Futuring is the art of anticipating and testing the trade-offs of different futures by making sense of key trends, signals and emerging patterns. How to Future is the only book that will teach you how to become a strategy…
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V210:
Noch nicht erschienen, Januar 2021
Produktdetails
Weitere Autoren: Ashby, Madeline
- ISBN: 978-1-78966-472-0
- EAN: 9781789664720
- Produktnummer: 32471728
- Verlag: Kogan Page
- Sprache: Englisch
- Erscheinungsjahr: 2020
- Seitenangabe: 288 S.
- Masse: H23.4 cm x B15.6 cm
Über den Autor
Scott Smith is a renowned futurist, business writer and adviser who is an expert in strategic foresight and futures design. He has over 25 years of grounded experience in applied foresight and has advised global corporations, governments and NGOs including UNICEF, ASOS, the Dubai Future Foundation and Comcast. He has been featured in The Wall Street Journal, WIRED, Quartz and The Atlantic. He is based in Amsterdam.Madeline Ashby is a consulting futurist, expert and adviser on technology, culture, politics and strategic foresight, based in Toronto. She is a regular contributor to Slate and writes for MIT Technology Review.
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