Get Social
Social Media Strategy and Tactics for Leaders
FINALIST: Business Book Awards 2019 - Leadership CategoryBusiness leaders' audiences - their customers, competitors and employees alike - live and breathe social media. In our hyperconnected culture, social media is the glue that allows us to stay connected to communities, products and brands. If your customers are on social media, along with your competition, then shouldn't you be there too? Get Social untangles the social media folklore and gets to the point of how business leaders and aspiring leaders can personally use social media to get real business results. Leaders who use social media platforms right have been shown to be more connec…
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Produktdetails
- ISBN: 978-0-7494-8255-8
- EAN: 9780749482558
- Produktnummer: 23944526
- Verlag: Kogan Page
- Sprache: Englisch
- Erscheinungsjahr: 2018
- Seitenangabe: 256 S.
- Masse: H23.4 cm x B15.6 cm x D1.7 cm 432 g
- Gewicht: 432
Über den Autor
Michelle Carvill is Founder of Carvill Creative - a social media marketing agency founded in 2002 whose clients include the BBC, Nuffield Health and Norbord. Passionate about the digital future, she advises clients on Online Marketing Communication and Social Media Strategies and leads a team delivering practical social media planning and daily management.She also works with different training organisations developing and delivering training courses around social media, digital marketing, content creation, blogging and online business, both in the UK and overseas, for businesses like PwC, LinkedIn, Air Products and the Association of Corporate Counsels.
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