Gamification for Tourism
This book examines the cutting-edge concept of gamification in tourism. It provides a theoretical foundation for tourism gamification and discusses the concepts of gaming and gamification and their application in the tourism and hospitality industry. The chapters offer valuable insights by showcasing examples of best practice from different countries and addressing key issues of game mechanism and game design principles. They focus on areas such as game design elements, game player types and their motivation, location-based games, augmented reality and virtual reality games. The volume will be useful for students and researchers in tourism ma…
Mehr
CHF 63.20
Preise inkl. MwSt. und Versandkosten (Portofrei ab CHF 40.00)
Versandkostenfrei
Produktdetails
Weitere Autoren: Buhalis, Dimitrios (Hrsg.)
- ISBN: 978-1-84541-824-3
- EAN: 9781845418243
- Produktnummer: 36066825
- Verlag: Channel View Publications
- Sprache: Englisch
- Erscheinungsjahr: 2021
- Seitenangabe: 312 S.
- Plattform: EPUB
- Auflage: 1. Auflage
Über den Autor
Feifei Xu is Professor in Tourism Management, Tourism Department, Southeast University, Nanjing, China. She is an Associate Editor of Tourism Review. She has worked in the tourism field for 20 years. Her research interests include sustainable tourism and eTourism with a particular focus on gamification. Dimitrios Buhalis is a Professor, the Director of the eTourism Lab and Deputy Director of the International Centre for Tourism and Hospitality Research at Bournemouth University Business School, UK. He is a strategic management and marketing expert with specialisation in ICT applications in the tourism and hospitality industries. His research launched the eTourism field and now focuses on SMART and real time tourism. He is the Editor in Chief of Tourism Review.
1 weiteres Werk von Feifei (Hrsg.) Xu:
Bewertungen
Anmelden