Future Ready
The Four Pathways to Capturing Digital Value
To be a top performer in the digital economy—to become truly future ready—you need a playbook. Now you have one.As the world continues to become more fully digitized, it seems like almost every company you can think of—including your own—has embarked on a digital transformation journey. The problem is, many companies start down the road without a good sense of where they are going or a clear idea of how they will create and capture digital value. Not surprisingly, this leads to problems: failure to realize the value from digital in their bottom lines, wasted resources and effort, added complexity and dysfunction.This compact, no-nonsense book…
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V219:
Noch nicht erschienen, Oktober 2022
Produktdetails
Weitere Autoren: Weill, Peter / Sebastian, Ina M.
- ISBN: 978-1-64782-350-4
- EAN: 9781647823504
- Produktnummer: 38216777
- Verlag: Harvard Business Review Press
- Sprache: Englisch
- Erscheinungsjahr: 2022
- Seitenangabe: 256 S.
- Plattform: EPUB
Über den Autor
Stephanie L. Woerner is a Research Scientist at MIT's Center for Information Systems Research (CISR) at the MIT Sloan School of Management. Her research centers on how companies manage organizational change caused by the digitization of the economy. She is the coauthor, with Peter Weill, of What's Your Digital Business Model?Peter Weill is a Senior Research Scientist and Chair of CISR. His writing and research have appeared in Harvard Business Review, Sloan Management Review, and the Wall Street Journal. His books include IT Savvy, Enterprise Architecture as Strategy, and IT Governance, all published by Harvard Business Review Press.Ina M. Sebastian is a Research Scientist at CISR. Her current research focuses on how companies successfully partner in digital ecosystems. Her writing and research have appeared in publications such as Sloan Management Review and MIS Quarterly Executive.
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