Examples of Breached Promises Leading to Relevant Inconsistencies
Case Studies. United Airlines and LIDL
Seminar paper from the year 2015 in the subject Business economics - Business Ethics, Corporate Ethics, grade: 1,0, Leipzig Graduate School of Management, course: Business Ethics, language: English, abstract: This home assignment firstly explores in two case studies how corporations create relevant inconsistencies from a customer perspective, leading to ethical breaches. In a second step, measures to prevent these inconsistencies are proposed. The two case studies - covering United Airlines and LIDL - are illustrated by means of photo and video material.
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Produktdetails
- ISBN: 978-3-668-84569-5
- EAN: 9783668845695
- Produktnummer: 29535186
- Verlag: Grin Verlag
- Sprache: Englisch
- Erscheinungsjahr: 2018
- Seitenangabe: 28 S.
- Masse: H21.0 cm x B14.8 cm x D0.2 cm 55 g
- Abbildungen: Paperback
- Gewicht: 55
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