English Desire in the Olympic Spotlight
Language Policy and Planning for the 2008 Beijing Olympics
This book is the first study that addresses language policy and planning in the context of a major international sporting event and examines the ideological, political, social, cultural, and economic effects of such context-specific policy initiatives on contemporary China. The book presents some broader implications for current and future language policy makers, language educators and learners, particularly from non-English speaking backgrounds.
CHF 134.00
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V215:
Noch nicht erschienen, Juni 2021
Produktdetails
- ISBN: 978-1-61451-686-6
- EAN: 9781614516866
- Produktnummer: 20048729
- Verlag: De Gruyter Mouton
- Sprache: Englisch
- Erscheinungsjahr: 2021
- Seitenangabe: 280 S.
- Masse: H23.0 cm x B15.5 cm
- Reihenbandnummer: 21
Über den Autor
Jie Zhang, Zhongnan University of Economics & Law, Wuhan, China.
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