Contemporary Issues in Strategic Management
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Produktdetails
Weitere Autoren: Moutinho, Luiz (University of Suffolk, UK)
- ISBN: 978-1-138-93964-6
- EAN: 9781138939646
- Produktnummer: 22970554
- Verlag: Taylor & Francis Ltd
- Sprache: Englisch
- Erscheinungsjahr: 2018
- Seitenangabe: 296 S.
- Masse: H17.6 cm x B24.7 cm x D1.8 cm 572 g
- Abbildungen: 34 Line drawings, black and white; 5 Halftones, black and white; 27 Tables, black and white; 39 Illustrations, black and white
- Gewicht: 572
- Sonstiges: Postgraduate, Research & Scholarly
Über den Autor
Paul Phillips is Professor of Strategic Management at Kent Business School, The University of Kent, UK.Luiz Moutinho is is Visiting Professor of Marketing at Suffolk Business School, University of Suffolk, UK; Adjunct Professor of Marketing at Graduate School of Business, University of the South Pacific, Fiji; and Visiting Professor of Marketing at Universidade Europeia and the Marketing School, Portugal.
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