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Zhen Troy Chen

China's Music Industry Unplugged

Business Models, Copyright and Social Entrepreneurship in the Online Platform Economy

Ebook (PDF Format)

Contextualisation, contextualisation and contextualisation. A highly recommended book to understanding and doing businesses in Chinese cultural and creative industries with policy insights and theoretical contributions.--GU Jie, Professor, Communication University of China This is probably the first book that addresses the new digital music economy and business as part of the creative industry in China. Troy Chen is imbued with the passion to offer strategy-namely a spirit of social entrepreneurship -to artists and creators in the music industry to tackle the constraints of copyright regime and new challenges and complexities accompanied with… Mehr

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Produktdetails


  • ISBN: 978-981-1639-49-4
  • EAN: 9789811639494
  • Produktnummer: 37499626
  • Verlag: Palgrave Macmillan
  • Sprache: Englisch
  • Erscheinungsjahr: 2021
  • Plattform: PDF
  • Masse: 7'368 KB

Über den Autor


Zhen Troy Chen, PhD, FHEA, Senior Lecturer in Digital Advertising, London College of Communication, University of the Arts London. He is also Adjunct Research Fellow of the Griffith Centre for Design and Innovation Research at Griffith University, Gold Coast Campus. His research interests are in digital media, cultural and creative industries, cultural and media policy (copyright), journalism, and experience design. His research papers have appeared in Journal of Consumer Culture, Ethics and Information Technology, Social Semiotics, Asian Journal of Women's Studies, and Global Media and China. He also contributed his book chapters published by Bloomsbury Academic and Routledge.

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