Business Analytics
A Contemporary Approach
This innovative new textbook, co-authored by an established academic and a leading practitioner, is the first to bring together issues of cloud computing, business intelligence and big data analytics in order to explore how organisations use cloud technology to analyse data and make decisions. In addition to offering an up-to-date exploration of key issues relating to data privacy and ethics, information governance, and the future of analytics, the text describes the options available in deploying analytic solutions to the cloud and draws on real-world, international examples from companies such as Rolls Royce, Lego, Volkswagen and Samsung.Co…
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Produktdetails
Weitere Autoren: Lockwood, Steven
- ISBN: 978-1-137-61061-4
- EAN: 9781137610614
- Produktnummer: 37685517
- Verlag: Bloomsbury UK
- Sprache: Englisch
- Erscheinungsjahr: 2018
- Seitenangabe: 156 S.
- Plattform: PDF
- Abbildungen: Bibliographie
Über den Autor
Thomas W. Jackson (BSc, PhD, FBCS) is a Professor of Information and Knowledge Management and is the Associate Dean Research in the School of Business and Economics at Loughborough University, UK.
4 weitere Werke von Thomas W. Jackson:
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