Air Wars
Television Advertising and Social Media in Election Campaigns, 1952-2016
Provides in-depth examination and insight into how candidates plan and execute advertising campaigns, how the media covers these campaigns, and how American voters are ultimately influenced by them.
CHF 65.00
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Produktdetails
- ISBN: 978-1-5063-2983-3
- EAN: 9781506329833
- Produktnummer: 23039669
- Verlag: SAGE Publications Inc
- Sprache: Englisch
- Erscheinungsjahr: 2017
- Seitenangabe: 192 S.
- Masse: H19.9 cm x B23.2 cm x D1.8 cm 268 g
- Auflage: 7 Revised edition
- Gewicht: 268
- Sonstiges: Tertiary Education (US: College)
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