A Complaint is a Gift
Recovering Customer Loyalty When Things Go Wrong (16pt Large Print Edition)
The title of this book can be a little misleading because ostensibly this is just a book about how to deal with complaints. And while complaints are talked about on just about every single page, this book is really about a much more important and broader topic: delivering great service. Everyone knows that great service is important, yet very few companies deliver it well. Why is that? The concept of great service is a simple enough concept, but in practice it's actually a very hard thing to do right. We work at our service delivery every single day at Zappos. This book serves as a how-to guide for taking the first step to building a customer…
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Produktdetails
- ISBN: 978-0-369-30756-9
- EAN: 9780369307569
- Produktnummer: 32362920
- Verlag: Readhowyouwant
- Sprache: Englisch
- Erscheinungsjahr: 2009
- Seitenangabe: 620 S.
- Masse: H23.4 cm x B15.6 cm x D3.3 cm 927 g
- Abbildungen: Paperback
- Gewicht: 927
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