150 Years Continental
The Skill of Transformation
Success and crises, phases of transformation, the employees, and the products: in nine thoroughly researched essays, the book examines the main topics of the company's history. The Continental brand is a focal point, as is the international expansion. It is an entertaining and informative journey through the history of this Hanover-based company with its rich tradition as it embarks into the future of mobility.
CHF 52.90
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V137:
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Produktdetails
Weitere Autoren: Fehlhaber, Nils
- ISBN: 978-3-11-073695-3
- EAN: 9783110736953
- Produktnummer: 37327925
- Verlag: De Gruyter Oldenbourg
- Sprache: Englisch
- Erscheinungsjahr: 2021
- Seitenangabe: 377 S.
- Masse: H22.2 cm x B16.7 cm x D2.9 cm 916 g
- Abbildungen: 89 b/w and 75 col. ill.
- Gewicht: 916
Über den Autor
Paul Erker, Ludwig-Maximilians-Universtiät München; Nils Fehlhaber, Continental AG/Archiv, Hannover.
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